Lecturer: Partha Pratim Chakraborty Deescription: Marketing Qualified Lead (MQL ) is dead and how can strategic alliances with like-minded brands help to achieve business growth using data enrichment and digital transformation route
Location: Zagreb campus Course name: Leadership Program name: MBA Lecturer: Pilar Cabral Majerovic Course Description: In this course students will become familiar with different ways of exercising leadership, their own strengths and weaknesses, and how they can best work with others in a leadership context. They will learn and apply leadership skills in a hands-on […]
Research Methods for the DBA by Anna Provodnikova, PhD The webinar is devoted to choosing a research method adapted to the field question; to the portfolio of field research methods.
How to write a research paper?鈥澛� Anna Provodnikova, PhD The webinar will provide practical tips on the process of writing a research paper.
Topic: Data driven marketing strategy and activation using the right technology, processes and people change management Our speakers, Filip Lauwers, Zeta Global VP Operations and Customer Success and Dr.Jochen Toepfer, Acxiom SVP Professional Services EMEA will take us through one of the most important Digital transformations every business is facing today. It is about using […]
Location: Zagreb campus Course name: Organizational Agility- Surviving and Thriving in Turbulent Times Program name: MBA Lecturer: Dijana Vetturelli & Viktor Vetturelli Course description: Dynamic markets call for new ways of communication and collaboration, but not all companies know how to cope with it. In the course 鈥� Organizational agility - the participants will experience […]
Lecturer: Sandra Slavica Description: Many people view human resources (HR) as a purely administrative role involving arranging interviews, creating offer letters and termination letters, tracking absence and holidays and issuing numerous policies, procedures and forms. Even though all of these actions are very important, HR is much more than that ! HR decisions have a […]
Course Name: Cross Cultural Management Course Lecturer: Alex Ekow Asampong, EDBA Course Description: Cross-Cultural Management plays a significant role in International Business because of the globalization and internationalization of companies. Culture influences international business in several ways and failing to understand such complexities could affect the growth of the business. By applying the scientific-practitioner approach, […]
Lecturer: Aco Momcilovic Description: In this webinar, we will discuss some theories of Corporate culture, how it is created, and its possible impacts on organizations. It is planned as an interactive session in which all participants will be able to share their experiences and examples. It is aimed at all mid to top-level managers, but […]
